In the index, dunnhumby polled 3,000 U.S. households and ranked 54 vendors. The listing centered its ranking on shopper desire drivers of owned digital asset use, ease and dependability, substitutes, solutions, and value. It also appeared at retailers’ composite rating of alter in website visits (2019 to 2021) from SimilarWeb, share of wallet on the net, and online penetration. Households surveyed shopped on the net for groceries at the very least after in the earlier 30 times.

H-E-B defeat Amazon and Amazon Refreshing, which both equally concluded second and 3rd location respectively. Walmart followed in fourth, Sam’s Club in fifth, Kroger in sixth, BJ’s in seventh, and Sprouts in eighth. Irrespective of being comparatively new to on line buying versus Amazon and Walmart, H-E-B saw its consumers shift their paying on the net the most following the COVID-19 pandemic strike, boosting their e-grocery paying 27% and providing H-E-B the greatest share of wallet on the net.

“H-E-B’s spectacular functionality proves that it’s achievable to compete and win versus Amazon when it will come to grocery e-commerce. Their achievement gives midsize and regional stores a highway map on how to do well on the internet,” Grant Steadman, president of Chicago-primarily based dunnhumby North The usa, praised in a assertion.

Steadman included H-E-B’s e-commerce journey goes again to 2015 when the corporation initially began with curbside pickup. Because then, H-E-B has created up a powerful on the internet ecosystem, Steadman reported.

“The mixture of a very simple and easy-to-use procuring knowledge with a excellent emotional relationship with shoppers reveals how grocers can thrive in this multichannel landscape,” Steadman mentioned.


In January, dunnhumby rated H-E-B as the next-finest grocery retailer in the country driving Amazon.